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A blog is an abbreviation of the expression weblog. It was coined by Peter Merholzin in the year 1999. We can refer a Blog as “frequently updated online personal journal or diary” and this term generally used to describe websites that maintain an ongoing chronicle of information. It is a place where you can express yourself to the world, a place to share your thoughts and your passion. In other words we can say that it is your own website that you are going to update on an ongoing basis.



Blogs are normally defined by their format; a series of entries posted to a single page in reverse-chronological order. Blogs generally represent the personality of the author OR reflect the purpose of the Web site that hosts the blog. In order to write a blog, being a professional designer is not required as many blogging platforms (e.g. WordPress) are people-friendly and don’t require advanced graphic skills. Blogs provide you a platform on World Wide Web (WWW) and helps you to stay on top of news, trends and competitors.

Blogging Process

Blogging Process


So, we can say that, One who participates in the activities of maintaining a blog is known as a blogger and when a blogger expresses all his/her thoughts about any topic then this process is known as blogging and the final product is known as BLOG.

Features of Blogs:

By and large blogs tend to have a few things in common:

  1. A main content area with articles listed chronologically, newest on top. Often, the articles are organized into categories.
  2. An archive of older articles.
  3. A way for people to leave comments about the articles.
  4. A list of links to other related sites, sometimes called a “Blogroll”.
  5. One or more “feeds” like RSS, Atom or RDF files.


The other significant characteristics of today’s blogs are:

  • A blog has some form of navigation, usually menus.
  • A blog’s layout contains a header, footer and content.  Usually there is at least one sidebar running beside the content.
  • It has categories of posts.
  • Readers can access the archives, previous posts.
  • A post can contain text and images, (and often video and other media).
  • Posts can contain links to other posts, both within blog and to the entire web.
  • It should contain a contact page and form.
  • It should contain an about page.


Types of Blog

There are many different types of blogs, differing not only in the type of content, but also in the way that content is delivered or written. Some important kinds of blog are mentioned below in diagrammatic form:



  1. Personal Blogs: It is an ongoing online diary or commentary written by an individual and attracts very few readers, other than the blogger’s immediate family and friends. A small number of personal bloggers have become famous, both in the online community and in the real world.


  1. Group Blogs: It includes posts that are written and published by more than one author. The majority of high-profile collaborative or group blogs are based on a single uniting theme, such as politics, technology or advocacy.


  1. Corporate & Organizational Blogs: When Blogs used internally and only available to employees via an Intranet are called corporate blogs. It is used by companies’ in-order to enhance the communication, culture and employee engagement in a corporation.
  1. Aggregated Blogs: When Individuals or organization aggregate selected feeds on any specific topic, product or service and provide a combined view for its readers it is called aggregated Blogs.
  1. Micro Blogs: It is the practice of posting small pieces of digital content (e.g. text, pictures, links, short videos, or other media) on the Internet. It offers a portable communication mode that feels organic and spontaneous to many users.
  1. Blogs by Genre: Some blogs focus on a particular subject like politics, journalism, health, travel, fashion, beauty etc.


  1. Blogs by Media Type: it can be defined by a blog which comprises videos, links and a site containing a portfolio of sketches or photos. Blogs with shorter posts and mixed media types are also comes under this category.
  1. By Device: A blog can also be defined by which type of device is used to compose the blog.


  1. Reverse Blog: A reverse blog is composed by its users rather than a single blogger. This system has the characteristics of a blog, and the writing of several authors. These can be written by several contributing authors on a topic, or opened up for anyone to write. There is typically some limit to the number of entries to keep it from operating like a web forum.


As the popularity of blogging continues to enhance, the commercialization of blogging is rapidly increasing. Many corporations and companies collaborate with bloggers to increase their advertising and engage online communities towards their products.

We hope that this article will help you to get an idea about what a Blog is? Its features and its types. You can get more details in my below mentioned URL:


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